We’re happy to announce our new UR INSPIRED series: Our Vimeo Vid Pick of the Week. Each week, we’ll share a video that is currently inspiring and motivating us! Feel free to share with us videos that inspire you in the comments below.
Childish Gambino – Sober from Hiro Murai on Vimeo.
Childish Gambino is already an artist very close to our hearts, but, of late, it’s his music videos that are elevating our love of his craft. In his video for “Sober,” he teams up with director Hiro Murai to make a piece that harkens to Atlanta’s late night Waffle House infatuation. It’s in this romantic setting that Gambino tries to talk to an attractive girl while HIGH – very HIGH! If that isn’t enough to make this video a must-see, Gambino also showcases his quirky dance moves, a table and an electric air-guitar; it’s enough to make any girl crack a smile and give him a chance. Our house videographer, Vonte Vendetta, had a lot to say when he chose this week’s Vimeo pick:
“The video is exciting and unexpected, mainly when considering the continuous-style shooting they chose. The beautiful exterior shot of snow falling forces you to realize the well-executed cinematography that seemed so natural even as the camera angles transition. The audio changeovers were amazing; especially when they paired his ‘table dance’ scene with lighting to intensify the choreography.”
Comment & tell us what you think below
